Dressing a toddler comes with certain perks. A toddler is more willing to wear accessories, you can justify spending more money on shoes because they actually need it, and everything looks SO CUTE now that they are walking. More styles become available in the toddler age group too, which means you can express your style [ahem] your toddler’s style more.
PlaydateShoppe.com is an online children’s clothing store that carries toddler and kids sizes (2T – 6). I first came across the store through Facebook. I gravitated to their curated collection of children’s clothing because of their grown-up, modern yet whimsical style. I had a chance to talk with founder Jill Karmach and get the inside scoop on what trends she is currently coveting. I also found out that we would both glady switch closets with a certain 4-year-old.
When did you launch Playdate Shoppe? What inspired you to open a children’s online store?
I launched the site on June 16, 2014 just 4 weeks after having the idea one night. I was inspired to open the e-boutique by my three handsome sons, the love of fashion, shopping, and of course, playdates! Once the idea popped in my mind, I’ve been utterly obsessed! I am having so much fun partnering up with bloggers and fellow business owners. I absolutely love connecting with our customers on social media and seeing their children wearing our pieces.
How would you describe Playdate Shoppe’s style?
Our style is trendy, modern, and playful. You won’t be able to find our pieces at your local mall. Best of all, we’re very affordable compared to a lot of other high-end boutiques offering similar styles. I don’t believe you need to pay a lot to look good!
Who are your style icons?
Monica Rose is always on point and one of my favorite style icons, she’s a celebrity stylist and designer. Brigitte Bardot and Sophia Loren were so ahead of their time and I love their classic Hollywood glam style. And off course, Coco Chanel; the most influential designer of the century (in my opinion).
Which child’s closet do you most covet?
Monica Rose’s daughter, Alaia, has one of the best wardrobes ever. I’d totally rock some of her outfits! For boys, I love Ryan Secret, he’s a 3 year old fashionista (He has over 51k followers on Instagram, check him out). I follow both of their Instagram pages for style inspiration!
What are your current top five pieces/trends right now?
Our top five pieces are definitely our boho crochet blouse paired with crochet denim shorts, harem pants for boys, Prada inspired baroque sunnies, Coco inspired espadrilles, and Valentino inspired rockstuds. I love hearing moms tell me that they wish we carried adult sizes. I see a lot of trends where mothers are dressing their daughters to match them, I love it! That’s why I have so many designer inspired collections…mini handbags, sunnies, shoes, it’s just too cute!
PlaydateShoppe.com summer sale starts today! All shorts, dresses, swimwear and short sets are 15 off (Sale ends Aug 22, 12am PST). PlaydateShoppe.com always offers 2-day shipping for free for US orders over $29 and every Friday they feature a one day sale on certain categories or pieces ranging from 10%-20% off so be sure to check out their Facebook page or Instagram for details. M+M readers can receive an extra 10% off their entire order (including sale items) with the coupon code: milkandmascara from now until August 25th! (Coupon code expires Aug 25, 12am PST)
Isn’t Jill awesome? I love that she ran with her idea and never looked back. Jill, please send some of that drive and motivation this way!